Building Your Coaching Email List With Your Video Content

coaching email list

How to Use Video Content to Build Your Coaching Email List

Are you struggling to build your coaching email list? Do you feel like you’re constantly putting out content but not seeing the results you want? If so, you’re not alone. Many coaches struggle with list building, but the good news is that there’s a powerful tool that can help: video content.

In this blog post, I’m going to show you how to use video content to attract and engage potential subscribers. By the end of this post, you’ll have a clear understanding of how to leverage video to build your coaching email list and grow your business.

Why Video Content Works for List Building

Before we dive into the specifics of using video content for list building, let’s talk about why it’s so effective. There are several reasons why video is a powerful tool for attracting and engaging potential subscribers:

  1. Video is more engaging than text. People are more likely to watch a video than read a long blog post or email.
  2. Video can showcase your personality and expertise. When people see and hear you on video, they get a sense of who you are and what you can offer.
  3. Video is easily shareable. When people like your video, they’re likely to share it with their own followers, which can help you reach a wider audience.

Now that you understand why video is so powerful let’s dive into how to use it for list building.

How to Use Video Content to Build Your Coaching Email List

  1. Create valuable video content. The first step in using video for list building is to create content that provides value to your target audience. This could be a tutorial, a how-to video, or even a simple introduction to your coaching business.
  2. Add a call to action to your video. At the end of your video, add a call to action that encourages viewers to subscribe to your email list. Make it clear what they’ll get by subscribing, such as access to exclusive content or a free guide.
  3. Embed your video on a landing page. Create a landing page specifically for your video and embed it there. This will make it easy for people to watch your video and subscribe to your email list.
  4. Promote your video on social media. Share your video on social media and encourage your followers to watch it and subscribe to your email list.


Q: Do I need expensive equipment to create video content?
A: No! You can create high-quality video content using just your smartphone and some basic editing software.

Q: How often should I create video content?
A: It’s up to you, but aim for at least one video per month to keep your audience engaged.

Q: How can I make my videos more engaging?
A: Use visuals, add music or sound effects, and make sure your content is relevant and valuable to your audience.

Using video content is a powerful way to build your coaching email list and grow your business. By creating valuable content, adding a clear call to action, and promoting your videos on social media, you can attract and engage potential subscribers and turn them into loyal customers. So, what are you waiting for? Start creating video content today and watch your email list grow!

Ready to take your coaching business to the next level? Get my FREE resources to help you create a winning video strategy for your coaching brand. Whether you’re just getting started with video or looking to up your game, these resources will provide you with valuable tips, tricks, and insights to help you succeed.

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